Every year I wait to see who will buy into the “Chemical Truck” logic of taking care of lawns. TruGreen passes by my neighborhood every summer, and I just cringe every time I see it go by our house. When I see them pass, I wonder if they will stop. If they do not stop, I breathe a sigh of relief, literally! It seems it goes in cycles and people on my block get tired of them and eventually wise up but mostly because they find they make their lawns worse. I let my guard down and thought these trucks would become extinct butttt….. They’re back!!!! It stopped at a neighbor’s house on my street just the other day.
I wanted to run over and tell them these companies are not safe + will contribute to health problems for yourself, family members, animals and our pollinators in the long run. You may not see the problems for years, but they eventually will surface and by that time, the damage is done. There seems to be this “new approach” that lawn chem-trucks are trying to sell people, and it is we are “greener” now! They are claiming to be “organic” and reducing their “toxic chemicals“. I like all my neighbors. I just wish they would realize this stuff is not good for their health.People want perfect green lawns and will sacrifice the health of us all, to achieve a perfect lawn. Grass is such a waste of our energy. Enough said. I won’t be crossing the street to warn them of the harmful toxins because they know; I don’t use any toxic chemicals on my lawn. That is my choice, and that is their choice.
True Green in the past few years has been suffering from a decline in business. GOOD! I was seeing less of these trucks in my neighborhood until yesterday. I noticed they changed the logo from a cute dalmatian to a new green logo. “In the past year TruGreen hired an army of TKO Graphics technicians to paint the sad dalmatian off most of its trucks nationwide in favor of a “Go Greener” tagline. Consumers, however, clearly aren’t buying into the obvious greenwash. They’re smart enough to know that when the shiny new door opens where the dog used to scowl, it’s the same old poison inside the truck”
Do they think we are stupid?
check out their site and read what it says…..
“Helping lawns grow healthy, green and thick has always been TruGreen’s No.1 goal. And it still is. But while TruGreen is revolutionizing the way lawns are cared for, the company is also taking its pledge to help grass grow greener beyond its customers’ front yards.
In just the last few years, TruGreen has implemented a number of initiatives to help preserve and protect the earth beneath all Americans’ feet:
- AdvantEDGE Certified: All TruGreen lawn care specialists are now AdvantEDGE certified, a specialized training in environmentally-friendly lawn care practices.
- Targeted Lawn Care: Lawn care products are carefully applied only where needed to prevent runoff and unnecessary use of chemicals.
- Knowledge Leadership: In Florida, TruGreen is training agricultural and government agencies in responsible lawn care practices.
- Responsible Vehicle Management: TruGreen is replacing its old, oversized trucks with the Lawn Shark, a new fleet of vehicles with an electric operating system and automatic engine shutoff. These trucks are designed to save 320 gallons of fuel per truck per year, equating to a 272-ton carbon load reduction each year.
- Natural Reserve Preservation: In Ohio, TruGreen has helped restore the Fernald Preserve, a 1,000-acre wetland and green space that was once a uranium processing site.
- Forest Protection: TruGreen is helping protect forests and reserves from the Asian longhorn beetle, a predator that threatens poplar, elm, willow and maple trees, and from the Emerald Ash Bore, which threatens ash trees.
- Green Space Creation: To get America’s youth involved in Earth-friendly causes, TruGreen helped school children plant trees, flowers and grass at urban Los Angeles schools.
- Lobbying For Change: In Illinois, TruGreen is working with lawmakers to pass a statewide standardization for the use of fertilizer, a step to help curtail its misuse and over-application.
TruGreen takes its position as an industry front-runner seriously, knowing that true environmental policy change takes leadership and commitment. Choosing TruGreen today means you’ll not only get a healthier lawn, but you’ll also lend a hand to the greater, greener good” ad for TruGreen on the internet”
“Helping lawns grow healthy, green and thick has always been TruGreen’s No.1 goal”
Really? ( but at what cost to the health of us all)???
$29.95 is still 30.00 dollars so why not just bend down + pluck your weed out + save 30 dollars!
This is their new approach to get us to believe that we “need” this sort of stuff on our lawns. I don’t buy it, do you? I will never trust these companies( long sigh)..They were not honest before….
“New York State has fined TruGreen, the world’s largest professional lawn and landscape company, half a million dollars for numerous violations for misapplying pesticides and inaccurate recordkeeping, according to the state’s Department of Environmental Conservation (DEC) consent order filed last week. In related news, the unlikely sponsorship agreement between TruGreen and Earth Day Network has finally been dropped” (Beyond Pesticides, March 22, 2010)
Well, it seems TruGreen is trying to change its image of toxic chemicals, and it fooled Earth Day in 2010. TruGreen was sued and eventually dropped by Earth Day after they were found to be providing misleading records.I am not buying this “new green” approach in 2014 either, I feel the fewer things we spray on our lawns, the better off us +nature will be. We need to wake up and realize we don’t need these perfect green lawns that do not provide food for ourselves or nature. We have native bees on the decline now due to toxic chemicals we use on our planet. What will it take before we all wake up and realize we don’t need “perfection” in our lawns.
I like some green grass on my city lot but I don’t fuss over it being perfect. There are A LOT more important things to worry about in life today. I don’t need a wasteland of water-guzzling grass, I prefer to carve some space out for nature + grow food. If I have “grass” imperfection problem( this even sounds silly writing it), I just go outside and “pull” IT out of the grass.To fertilize, I just rework my yard waste back into my grass and build soil. How simple can it be! That is my “green” lawn care.
Check out Beyond Pesticides website and learn about how putting these chemicals on your lawn is hurting you and your environment. Don’t buy into the “green” approach by these companies. Keep your city lot free of chemicals. Grow flowers, herbs + vegetables chemical free and help our native pollinators flourish. We all need to wake up and care about what we are doing to our environment. Okay, now I will get off my soap box. I just have to speak out for those that can’t…I hope you do,too. Remember Actions speak LOUDER than words!
ADD ON: since I got this comment from the Great Fran aka Narf….
meet great people over the cyber fence…you get a comment like this…
I feel we need a leader and so I choose The Great Fran aka Narf to be our Green Movement Leader….she knows her subject!
+ Robbie will be a side kick with a clown suit, bike and new green nose!
She will make you laugh and care!!!
A great big fat pile of greenwash if ever I saw it! I just had to wade through an enormous pile of hogwash greenery as part of my course in media. It would seem that we all have to learn about “the environment” as part of every course BUT what “we” had to study was paper mills and we had to watch their propaganda films highlighting how very green they are… HOGWASH! I picked their propaganda film apart. I instituted research from my own hard slog (in other words I went hunting and didn’t just believe the hype) and found out that the paper company that was tooting its own horn loudly and apparently greenly (if you would believe the hype) had lost its forestry accreditation due to telling big fibs about where it sourced its “sustainable timber” from. Old growth forests? Sustainable? I think NOT. I will hereby, with my newfound knowledge of all things greenwash, attempt to break down that list… (I am also a horticulturalist so I KNOW what they are using…)
1. Certified shmertified. You do what you do to get that bit of paper. Who is ensuring that the people that have that bit of paper operate within the boundaries of the regulations? Lawn “care” men are the most careless uneducated mob of lunatics I know. I have seen them spraying their toxic chemicals from a 4 wheel drive motorbike wearing no protection on a very windy day…
2. Targeted lawn care? Do they use cloches to contain their chemicals? Tiny little biosphere’s to protect everyone else from the results of their “targeted lawn care?”
3. “Knowledge Leadership” is what every company has to do. Training is part of their operational requirements and if you can wax lyrical about “educating government agencies” (i.e. you work for them and spray their lawns) you can manipulate it around to work in your favour and cut down on your publicity budget. It’s all about the folding green at the end of the day…
4. Responsible vehicle management = “our old fleet consisted of fuel guzzling trucks that were starting to cost us money. We can offset the purchase of new trucks and save money as well as hold ourselves up as shining lights in the greenwash world AND fudge it on our taxes…” WIN for TruGreen
5. Natural Reserve Preservation and THIS is what makes me grind my teeth. Looks all lovey dovey on the outside “what a GREAT company, caring for the environment and putting their money where it counts…” GREENWASH! They are offsetting their carbon by buying credits to make themselves look better while they are going about their nefarious ways. “We are SO green!” No you aren’t!
6. Forest protection? Encouraging people to cut down trees and plant lawns? Forest “protection”?! Methinks NOT greenwashers!…another case of cashing in on carbon credits in order to make customers think that they are SO amazing when it all comes back to the bottom line…”profits”. By the way just how are they protecting forests and reserves from the beetles? They are poisoning them that’s how with dangerous chemicals! I know all about how the horticultural world treat insects and borers require chemical plugs in trees…sigh…
7. Oh puLEEZE! “the children require green spaces…” they also require a future and chemical spraying isn’t going to deliver that future. What a huge pile of hogwash!
8. Lobbying and this is where it gets really nefarious, a whole LOT of chemical poisoners get together and rationalise how to make themselves look better. They all know that people are suspicious of them and their chemical ways so they need to pretend that they are doing something about it when they are actually trying to go into damage control. The price of guano is going through the roof (phosphate) thanks to it being mined almost out of existence and THAT is what is driving them to pass a “state-wide standardisation” for the use of fertiliser, back when it was cheap they would hurl it about like it was snow at Christmas time. Now it is expensive they would like their customers to know how green they are by using less? Nope, they want to save a lot of money and having a huge lobby group gets what they want rammed through the legislative process without delay…
What a huge pile of hog/greenwash
Maybe you should get that clown suit and bike out of mothballs and head out trawling your REAL organic lawn care Ms Robbie? I reckon you will get heaps of customers in no time (and you can do kids parties and bar mitzvah’s at the same time, multi-tasking! 😉 )